The concept:

The Chat Messenger of the Tour de France allows you to find out a whole host of information about the race and subscribe to personalised notifications to make sure you do not miss the slightest thing about your favourite sporting event of the year.

The contest:

But that’s not all! You can also win a huge number of prizes with Bostik glue. Take part in a treasure hunt on the Tour de France, or relax and play at home and try to win super prizes!

The functioning:

If you are on the Tour de France, you need to look for a #SecretCode to take part in the prize draw and win a whole host of prizes.

If you are at home, don’t panic! You can take part in a mini-game on-line and also enter the prize draw!!

Select the “Bostik treasure hunt” section in the Chat Messenger:

GO!

Here is a preview of what you could win:

  • - 1 VIP weekend in Paris for the finish of the 2018 Tour de France
  • - 3 days on the roads of the Tour de France with the 2018 Bostik caravan
  • - 10 places in the stands on the Champs-Élysées for the finish of the 2018 Tour de France
  • - 6 TV sets
  • - 10 video games Pro Cycling Manager 2017


Rules

Partners of Le Tour